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The Innovator’s dilemma

The book we recommend you this month is a disruptive innovation classic written by Clayton M. Christensen, one of the world’s top management thinker. It is called The Innovator’s dilemma. When new technologies cause great firms to fail, and it was named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors A Wall Street Journal and Businessweek bestseller. It is also “one of the most influential business books of all time” that provides a set of rules for “capitalizing on the phenomenon of disruptive innovation”. The author describes this book as the result of his research about why great companies experience loss of market shares even when they still adopting and following good practices. In Clayton’s own word, The Innovator’s dilemma “it’s not about the failure of simply any company, but of good companies—the kinds that many managers have admired and tried to emulate, the companies known for their abilities to innovate and execute […] It is about well-managed companies that have their competitive antennae up, listen astutely to their customers, invest aggressively in new technologies, and yet still lose market dominance.” The reason why? Disruptive new technologies that mandate radical changes in production and market research but are not able to find a place in the market. This situation provokes that big companies offers a late solution to obtain benefits while small organizations lead change. As an example, Clayton use in the introduction the company Sears Roebuck, “regarded for decades as one of the most astutely managed retailers in the world”, but that fail due to ignoring repeated predictions of a turnaround, in other words, “the rise of discount retailing and home centres” in the mid-1960s. Something like that, explains the author, happened to the computer industry, taking as an example the case of IBM, which missed the opportunity of keeping its dominance on this market of the mainframes just because they did not detect the emergence of minicomputers. “In fact, no other major manufacturer of mainframe computers became a significant player in the minicomputer business”. So why apparently “perfect” organizations can...

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CIENCIA, y un gran paso para la humanidad

Es un libro de divulgación con el que descubrirás, de primera mano, la aportación española a la Conquista de la Luna. También otros “grandes pasos…” científicos, unos que han sido y otros que serán. Pretende ser un pequeño lienzo en el que extraordinarios “artistas” han reflejado con trazos muy precisos grandes pasos científicos que han sido o serán determinantes para la Humanidad. Todo ha sido posible por la participación de esta serie de “artistas”, gracias a su altruista colaboración este proyecto se ha podido llevar a cabo. Y sí, les consideramos “artistas” ya que no solo son unos excelentes científicos sino que además tienen la habilidad de contarnos, de hacernos partícipes, de esta querida Ciencia que para muchos de nosotros es de difícil comprensión. Y lo hacen con un lenguaje sencillo, con una pasión contagiosa, al alcance de todos los públicos e invitando al lector a ser parte principal e imprescindible de la Historia de la...

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Happycracia

por Edgar Cabanas y Eva Illouz. Febrero 2019, Editorial Paidós.   Happycracia es el ensayo escrito por el doctor en psicología e investigador Edgar Cabanas y la profesora de sociología e investigadora Eva Illouz, publicado en la editorial Paidós este pasado mes de febrero, en el que analizan el concepto felicidad que se ha convertido en el producto estrella del siglo XXI de una industria multimillonaria que opera escala global. Primer capítulo En él los autores explican la relación entre la felicidad y su expansión al ámbito de la política, partiendo del origen de la creación de la psicología positiva, artífice de convertir la felicidad en la meta a la que, en teoría, todos debemos alcanzar y mantener a lo largo de toda nuestra vida. El punto de partida relata cómo el prestigioso psicólogo norteamericano, Martin Seligman, crea “un nuevo enfoque psicológico sobre la naturaleza humana que pudiera rejuvenecer la psicología y extender su alcance social y científico” tras ser elegido presidente de Asociación Estadounidense de Psicología (APA, por sus siglas en inglés). Cogiendo esta cita de Happycracia, podemos extraer el origen de la psicología positiva: “como caída del cielo, Seligman había encontrado finalmente su misión: crear una nueva ciencia de la felicidad para estudiar en qué consiste «la buena vida» y descubrir las claves psicológicas del crecimiento personal”. Merece la pena trasladar aquí uno de los párrafos introductorios de Happycracia en la que queda patente el objetivo de entender la felicidad como un sentimiento probado por la ciencia: “La investigación en felicidad en ese momento oxigenaba una disciplina -la psicología- en perpetua búsqueda de su propio objeto de estudio y en constante necesidad de introducir y de apoderarse de nuevos conceptos que le faciliten justificar su relevancia social, atraer financiación, y permanecer de moda (…) sin contradecir teorías ya consolidadas”. En pocos años, Seligman consiguió generar una red amplia y global que mueve millones de dólares gracias al apoyo tanto del sector público como privado. En este primer capítulo se narra, por ejemplo, cómo el ejército americano invirtió 145 millones de dólares en psicología positiva con la finalidad...

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Brain Rules

  Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School by John Medina takes what neuroscientists have learned about the brain and explains it in a way anybody can understand. With a heavy emphasis on the brain as a product of evolution (and countless references to peer-reviewed studies), Medina covers 12 brain functions and explains what goes on in the brain when they take place. Each chapter begins with an enticing hook, anecdote, or psychological experiment that illustrates some facet of a “brain rule.” Medina then explains the science behind the story while highlighting the importance of specific molecular changes that occur in the brain. Next, he presents guidelines for the reader to implement, such as the value of a power nap or a daily walk, to prevent neurological disorders and improve cognition. His advice provides a refreshing look at our lives through the lens of current scientific knowledge. Medina also includes several examples of current research in neuroscience to illustrate each brain rule. One interesting experiment explores the brain activity of a patient who observed a picture of Jennifer Aniston and another who viewed a picture of Halle Berry. The study, published by Dr Quiroga in Nature, used depth electrodes to monitor firing behavior of individual neurons in patients with epilepsy. One patient had a neuron that would fire only to a picture of Jennifer Aniston but not to pictures of other famous people. Another patient had a neuron that responded to a picture of Halle Berry dressed as Catwoman, but not to other actors dressed as Catwoman. Medina even explores brain differences between men and women and notes the “troubled history” of such discussions. Nevertheless, he provides helpful scientific information that neither supports stereotypes nor completely destroys them. In such discussions, he is first a scientist, helping the reader look at the facts and understand the biology before interpreting its application. In Brain Rules, Dr. Medina outlines 12 interesting ways to understand how our brain works. Each one of rules has a direct application to our understanding of the behavioral analysis. I will...

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Super Connector

This book tell us to Stop Networking, seriously, stop doing it. Now. It is time to ditch the old networking-for networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Scott Gerber and Ryan Paugh reveal a new category of professionals born out of the social media era: highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. Superconnectors understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. They don't just meet people for business-card collection's sake; they understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. Superconnector shows readers why it's time to leave their bad networking habits in favor of a new three-pronged Vision-Execution-Profiting approach. The core message is simple: Connect with others in the right way, and your life and career will be enriched. To understand the Supperconnector it is necesary to understand the antithesis, which is a networker. A typical networker is someone who is transactional, short-term focused, transaction-only oriented, and really, frankly is using these very old-school, antiquated tactics to try to get themselves a personal gain of some kind. Connectors are people that see the equation very differently. They’re empathetic and emotionally intelligent, they’re habitually generous, they want to give to others, they want to build a community around themselves rather than think “Oh I got you one, you get me one now,” or “You owe me,” or “I need to get something out of this person.”They never think like that. They’re thinking longer term about building deeper, more meaningful relationships. And then Superconnectors are a percentage of the top of the pyramid if you will. When people say “Oh, who do you think knows this person,” or “Who do you think I should call about this problem?” They’re the people that come first to the top of the mind....

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Getting to YES Negotiating agreement without giving in

Getting to Yes is the book you should've read. Whether you'reu asking for a raise, working on a business deal, or dealing with your landlord, if you're looking for more sophistication and success in your negotiation strategies than "start high", this is the book for you. Getting to Yes is a complete framework for "principled negotiation"–two or more parties working together to best address their mutual interests with creative, objectively fair solutions. If you're unfamiliar with principled negotiation, it's the complete opposite of our conventional image of negotiation: two hard-heads pitted against one another in a battle of will and wit. This book is not about mind-bending or psychological tricks–rather. Rather, it is a systematic process to ensure you make the most out of negotiation while achieving a durable outcome, beginning with how to know whether to negotiate at all and what to consider a positive outcome. This book is definitely worth a quick review/re-read before any major negotiation. Below is my short field manual for reference. Planning: Before starting out, develop a BATNA and trip wire so you know exactly what you are trying to get out of negotiation and when it's no longer worth the time. Remember that the reason you negotiate is to produce something better than the results you can obtain without negotiating. Start listing out (guessing is ok) what the interests of each side are Brainstorm and list out any negative perceptions the other side has about you, and think of ways to counter these perceptions by acting in ways that are inconsistent with them Make note of conflicting interests and brainstorm potential objective criteria for resolving them Negotiating: Clearly identify and list out both side's interests (use a whiteboard) and then focus on a nonjudgmental brainstorming session to come up with ways to address various interests During negotiation, always respond to positions and demands by asking for the principled justification (eg. how did you determine that?) Continue to extract interests from positions and list them Sit side by side facing the problem to reinforce as a team-based problem solving activity Do not back down from...

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